Vicarious Surgical needed to establish and grow its presence within the surgical robotics and medtech investor community. Retail sentiment was neutral to mixed, with limited organic discussion across Reddit, X, Stocktwits, and Discord. The company lacked the playbook to convert awareness into conviction.
Retail Volts deployed a multi-channel activation campaign powered by GateWatch.Ai sentiment data. We identified the narrative gaps driving tepid retail sentiment and designed channel-specific content to address each one directly. Surgical robotics is a high-conviction category for retail investors who follow medtech. Reddit series in r/biotech and r/investing explained Vicarious Surgical's single-port robotic system and the clinical trial pathway. CEO AMA generated exceptional depth of engagement.
Reddit medtech & biotech investing
X surgical robotics KOL campaign
Discord medtech community
Stocktwits medtech monitoring